22nd October 2008

Panacea's role is to join up the loose connections between the many thousand small, directly regulated Independent Financial Adviser firms and product providers. Over the years, smaller IFAs have lost the face to face support resource that existed for the benefit of customers. The aim is also to correct the support and service imbalance with providers – currently in favour of Networks and larger national IFA firms. we have over 1000 members involved with Panacea and this is number is growing.

You can now access technical, business and industry expertise one place by browsing the Investments, Pensions, Protection, Retirement zones of the site, connect with fellow practitioners via the online forum to ask questions, gauge opinion, express views and keep up to date with the latest news, comment and industry trends with our free weekly email newsletter.

This is a financial services resource “mall” aimed in particular at the small, directly regulated IFA firms. Instead of floors we have zones- Investment, Pension, Protection, Retirement, instead of retail outlets taking space we have currently 15 Product Providers and various support services taking “floor space” to bring useful, trusted and relevant information, educational material and more to IFAs to help run their businesses smarter. Over the coming months, many more will follow.

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