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13th September 2023

Columbia Threadneedle Investments: Marketing yourself on LinkedIN

As a social network, users often see LinkedIn as a place where they are advertising themselves to a current or potential employee. For an adviser, it can be seen as a place where you are advertising your credentials, like a digital shopfront. This means that your profile should not necessarily read like an online CV, but rather should be optimised for business generation.
What attributes make your business 30profile stand out on LinkedIn? We explore video capabilities, the best way to present your brand and your key selling points plus what and when to post.
30 mins structured CPD available by registering for Adviser Edge.
 

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