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Use of the Fund EcoMarket (SRI) fund tool has trebled over 12 months

Ethical investment news for Financial Advisers & Paraplanners

9 Jul 2019

Use of the Fund EcoMarket (SRI) fund tool has trebled over 12 months

Use of the Fund EcoMarket (SRI) fund tool has trebled over 12 months - with users indicating growing interest in both sustainability and ethical issues. 

Figures released today by SRI Services point to rapidly growing interest in environmental, social and ethical investment in the retail (individual) investment market. 

Use of the free to use website, intended primarily for IFAs and other intermediaries, rose dramatically in the 12 months to 30 June 2019 – to over 9,000 ‘unique users’ - up from 3,100 ‘unique users’ in the previous 12 months (July 2017 to June 2018). 

Fund EcoMarket use over the 12 months to 30 June 2019 

  • • ‘Unique users’ 9.4k 
  • • Number of ‘sessions’ (number of times the site was used) 14k 
  • • Average session time 4.27 minutes 

Figures for the six months to 30 June 2019 indicate accelerating use as the period accounted for more than 50 % of the 12 month total above: 

  • • Fund EcoMarket had 5.5k ‘Unique users’ for the first half of 2019 
  • • There were 7.9k Fund EcoMarket user ‘sessions’ during the first half of 2019  

12 Months figures were approximately three times that of the previous 12 months (July 2017 - June 2018) which were: 

  • • ‘Unique users’ 3.1k 
  • • Number of ‘sessions’ 5.6k o Source: All quoted numbers are from Google Analytics 

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