News & Views

Defaqto: Positive indicators for income protection insurance

Protection news for Financial Advisers and Paraplanners

4 Jan 2019

Ben Heffer, Insight Consultant (Life & Protection)

Earlier this year I set out the main obstacles to income protection sales with reference to research that Defaqto undertook with financial advisers in 2017. The original article may be found here.

In essence, advisers felt that clients are more interested in life and critical illness cover and they perceive income protection insurance to be too expensive.

Having refreshed the research recently, I’m sorry to report that little has changed in terms of these objections, which continue to be cited as the principal reasons why, of all the main protection products, income protection is sold the least.

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