23 Oct 2014
Read our Behavioural Finance in Action white papers to learn how you can approach your clients to shape a positive discussion on risk.
Human beings are not naturally very good risk-takers, and our bad relationship with risk often taints our view of investment. We understand and wanted to take some of the learnings from behavioural finance, and apply them, to help you form better relationships with your clients.
This led us to create the Center for Behavioral Finance, based in New York, where we bring together leading experts on the subject, with the aim of bringing it to life and uncovering a practical use for its discoveries for our clients.